SEO.co
// seo agency · Seattle

Seattle SEO Agency

200+
Ranking factors audited per page
01
15 yrs
Of search-algorithm operational history
02
5K+
Keywords moved into top-10 positions
03
F500
Clients alongside startups & agencies
04
~/seo.co/markets/seattle
$ seo.co --target seattle --strategy local

Seattle SEO, run from a national bench.

Local pack rankings, Google Business Profile optimization, citation hygiene, and review-signal engineering for Seattle-based businesses — operated by the same team that ranks Fortune 500 brands nationally.

// engineering methodology

How we engineer rankings.

A five-phase loop, repeated continuously. No black boxes — every step traceable to a measurable signal.

seo.co — process.ts
01
$ seo.audit()
Diagnose

200-point technical, content, and backlink audit. Core Web Vitals, crawl budget, schema, EAT signals — every lever measured before we touch a thing.

02
$ seo.strategy()
Cluster

Keyword universes mapped to topical authority pillars. Intent matched to content. Internal-link graph designed before a single page ships.

03
$ seo.execute()
Build

On-page implementation, schema rollout, content production, and white-hat link acquisition — coordinated across technical, editorial, and PR teams.

04
$ seo.measure()
Track

Position tracking, attribution modeling, conversion-funnel diagnostics. Weekly reports tied to revenue, not vanity metrics.

05
$ seo.optimize()
Iterate

Algorithm-update response within 48 hours. Competitive deltas surfaced in real time. Continuous remediation on the pages losing ground.

A Seattle SEO Company with over 10 years of experience

Our Seattle SEO company has provided SEO agency and link building services to Seattle businesses for over a decade. We work at organic and paid search optimizations for small businesses and Fortune 1000 clients alike.

If you're looking for the best Seattle SEO services, you've come to the right place. At our top Seattle SEO company, we have a team of experienced professionals who know how to help your website rank higher in search engine results pages (SERPs).

We'll help you get more online traffic and more conversions through the effective tactics of one of the best Seattle SEO agencies. Contact us today to learn more!

robots.txt// crawl directives
1# Engineered for budget, not just access
2User-agent: *
3Allow: /
4Disallow: /admin/
5Disallow: /*?session=
6
7User-agent: GPTBot
8Allow: /
9
10Sitemap: /sitemap_index.xml

A Team of Experienced Seattle SEO Professionals

We love Seattle. We were born and bred here in the Pacific Northwest, so it’s only natural that we take pride in our roots.

Seattle is home to some of the most fascinating and innovative businesses in the country – maybe even the world. And on top of that, we have some of the best views, the best communities, and yes, even the best food in the country.

But it’s not all sunshine here. In fact, there’s a lot of rain.

What we mean is that running a business in Seattle can be hard. There’s so much local competition to contend with, leading to higher prices, less visibility, and lackluster results. What’s the solution?

lighthouse-report.json// page audit
96
Performance
100
Accessibility
95
Best Practices
100
SEO

The Basics of SEO for Seattle Businesses

One of the best angles of approach for marketing your business in Seattle is a comprehensive digital marketing strategy with our Seattle SEO firm.

It works like this: you tinker with your site, write content, and build links, all under the banner of an overarching strategy.

In time, your website will rank higher in search engines, meaning higher visibility, competitive dominance, more traffic, and ultimately, more sales.

SEO isn’t exactly straightforward, however.

schema-validator// structured-data status
Organization
valid
ProfessionalService
valid
FAQPage
valid
BreadcrumbList
valid
Article
valid
AggregateRating
valid
// ai-search visibility · GEO

Ranking is no longer just Google.

We track citation share across every major LLM-powered search interface. Client appearance rates across the surfaces our prospects actually use:

GPT
ChatGPT Search
01
82%citation share
PPL
Perplexity Pages
02
89%citation share
AIO
Google AI Overview
03
71%citation share
GEM
Gemini Search
04
64%citation share
CLD
Claude Citations
05
58%citation share
COP
Bing Copilot
06
73%citation share
// structured data

Schema-first because Google reads JSON, not paragraphs.

Rich results, knowledge panels, AI Overview citations, and LLM training data all key off structured markup. We deploy validated JSON-LD across every page, monitored for drift.

  • 30+ schema types covered (Organization, Service, FAQ, HowTo, Article…)
  • Live Rich Results validation in CI
  • Schema audit included in every engagement
schema.json
1{
2 "@context": "https://schema.org",
3 "@type": "ProfessionalService",
4 "name": "SEO.co",
5 "areaServed": "United States",
6 "aggregateRating": {
7 "@type": "AggregateRating",
8 "ratingValue": "4.9",
9 "reviewCount": "312"
10 }
11}

Serving Seattle Business Owners

Since 2010
gsc-coverage// index coverage · 30d
Indexed
1,842
Discovered
117
Excluded
28
Error
9

High-Level Research and Strategy

First, you’ll need to spend some time doing research and plotting out your high-level strategy. For example, which keywords and phrases do you want to target? Where are your competitors strong, and how can you get the edge over them?

keyword-clusters.csv// cluster intent
technical seo audit4.4K/mo
KD 38
core web vitals optimization1.9K/mo
KD 24
schema markup implementation2.7K/mo
KD 31
internal linking strategy3.1K/mo
KD 42
site speed optimization8.8K/mo
KD 55

Technical Onsite<br>SEO

Google prioritizes sites that are well-designed and efficiently built. You’ll need to make sure your site is fully crawlable, with fully loading content for all users, and a mobile-friendly, preferably responsive design.

robots.txt// crawl directives
1# Engineered for budget, not just access
2User-agent: *
3Allow: /
4Disallow: /admin/
5Disallow: /*?session=
6
7User-agent: GPTBot
8Allow: /
9
10Sitemap: /sitemap_index.xml
// core web vitals · field data

Page speed is a ranking signal. We engineer it like one.

Field-data Core Web Vitals from a typical client page after our engagement. Real users, real conditions, measured against Google's thresholds.

Good · 90+
Needs work · 50–89
Largest Contentful Paint
LCP
1.8s
score 94
Cumulative Layout Shift
CLS
0.03
score 98
Interaction to Next Paint
INP
120ms
score 91
// the difference

What “technical” actually means.

Capability
SEO.co
Typical SEO agency
Technical audit depth
200+ checks · weekly
Single annual audit
Schema markup
30+ types, CI-validated
Hand-rolled, often broken
Core Web Vitals
Engineered to <2.5s LCP
Recommendation, not implementation
Reporting cadence
Live dashboard + weekly
Monthly PDF
Algorithm response
48-hour playbook
Wait-and-see
Content + links + tech
Single coordinated team
3 separate vendors
// algorithm response log

Every algorithm update has a playbook.

We don't wait-and-see. The last five years of major Google updates and the engineering response we executed for client sites within 48 hours of confirmation.

  1. 2024March Core Update
    impact: AI-content devaluation
    Manual byline audits, EEAT enrichment, schema author overhaul
  2. 2024Helpful Content Update v3
    impact: Site-wide quality signal
    Topical authority pruning, low-value page sunset playbook
  3. 2023October Core + SGE
    impact: AI Overview rollout
    Citation-shape content, FAQ schema density, listicle restructuring
  4. 2022Product Reviews + Helpful Content
    impact: Affiliate / thin content
    Original research investment, first-hand testing methodology
  5. 2021Page Experience + MUM
    impact: Web Vitals as ranking factor
    Performance engineering pipeline, Lighthouse CI rollout
// operating stack

The platforms we run.

Six surfaces, dozens of tools, one team trained to read every signal each one produces. We don't pick favorites — we instrument everything.

Crawl & Audit
  • Screaming Frog
  • Sitebulb
  • Botify
  • JetOctopus
Backlinks
  • Ahrefs
  • Semrush
  • Majestic
  • Moz Pro
Search
  • Google Search Console
  • Bing Webmaster
  • Yandex Webmaster
Analytics
  • GA4
  • BigQuery
  • Looker Studio
  • Mixpanel
Performance
  • PageSpeed Insights
  • WebPageTest
  • Lighthouse CI
  • Calibre
AI Search
  • Perplexity Pages
  • ChatGPT Search
  • Profound
  • AthenaHQ
// frequently asked

Common questions

01On-page Analysis.
By analyzing individual pages and keywords using Google Analytics, Google Search Console (reviewing accelerated mobile pages), Core Web Vitals (reviewing page speed) and other keyword research tools, we create a detailed roadmap that is industry agnostic and fully-repeatable for ranking in search engines.
02Complete Content Audit.
Your on-site content audit will perform keyword research to compare all the pages of your site, taking into account content quality, duplicate content, keyword stuffing and keyword cannibalization issues that might be hurting your rankings in search engine results pages (SERPs).
03Holistic Backlink Audit.
Understand impact of site-wide and individual web pages with a comprehensive look at backlink diversity, link velocity, anchor text variability, TLD diversity, internal links and internal link structure.
04Determine Link-Worthy Assets.
We find the best content assets on your website, worthy of inbound mentions and backlinks. If you don't have any or your content is lacking, our editorial team can help to beef-up your content assets.
05Find Publishers that Match Your Strategy.
We source publishers with relevance and authority and pitch them content ideas that include backlinks and references back to your website.
06Write The Content.
We draft your written content, including relevant backlinks and anchor text that aligns with our keyword research tool analysis (e.g. title tags, meta tags, keyword density, etc.). We then get publisher approval to get the content published.
07Backlink Reporting.
You receive regular backlink reports included in your standard monthly SEO work reports.
08On-page Analysis.
By analyzing individual pages and keywords using Google Analytics, Google Search Console (reviewing accelerated mobile pages), Core Web Vitals (reviewing page speed) and other keyword research tools, we create a detailed roadmap that is industry agnostic and fully-repeatable for ranking in search engines.
09Complete Content Audit.
Your on-site content audit will perform keyword research to compare all the pages of your site, taking into account content quality, duplicate content, keyword stuffing and keyword cannibalization issues that might be hurting your rankings in search engine results pages (SERPs).
10Holistic Backlink Audit.
Understand impact of site-wide and individual web pages with a comprehensive look at backlink diversity, link velocity, anchor text variability, TLD diversity, internal links and internal link structure.
11How much do your digital marketing services cost?
The cost of digital marketing services can and will vary depending on the company, the industry and the type of services you need. At our top Seattle SEO company, we offer a variety of services that can help your website rank higher in the SERPs. We have a team of experienced Seattle SEO experts who know how to use the latest search engine optimization techniques to help you get more online traffic and conversions. Contact us today to learn more about our services and to receive a free quote. Click here for more detail on SEO pricing!
12Can SEO.co help my Bellevue-based business rank better in both Seattle and Bellevue?
Yes! We specialize in local SEO strategies that can help businesses in Bellevue attract customers from both Bellevue and Seattle, as well as surrounding cities. By targeting regional keywords and optimizing for local search, we can help you establish a strong digital presence that reaches both markets effectively.
13Why should I choose a local Seattle SEO agency over a national provider?
Working with a local SEO agency like SEO.co gives you access to specialists who understand Seattle’s unique market dynamics. We’re familiar with the local search trends, competitive landscape, and customer behavior, so our approach is designed to meet the needs of Seattle and Bellevue businesses specifically. This can often result in faster, more targeted Seattle SEO results than you might get from a national provider.
14What does SEO.co’s process look like for Seattle-based businesses?
Our SEO process begins with an in-depth analysis of your Seattle or Bellevue business and your industry’s specific challenges. We then conduct keyword research targeting local search terms, optimize your website content, and build quality backlinks from reputable local and industry-specific sources. Each month, we provide transparent reporting so you can see your SEO progress and results.
15What results can Seattle and Bellevue businesses expect from SEO.co’s services?
Our Seattle-based clients have seen significant improvements in website traffic, local rankings, and customer conversions. While every business is different, our custom Seattle SEO strategies aim to increase your online visibility and drive measurable results that translate to revenue growth.
16Can you help my Seattle business recover from a Google penalty?
Absolutely. Our team has experience with penalty recovery and can help Seattle businesses restore their rankings after a Google penalty. We conduct a thorough audit of your website, removing harmful links and making necessary adjustments to bring your site in line with Google’s quality guidelines.
17How much do you charge for PPC management services?
Our PPC management services are affordable and effective. We'll work with you to create a campaign that fits your budget and meets your business goals. Our prices for managing pay per click range from 10% to 25%, depending on the size and nature of the campaign.
18How will you measure success in my campaign?
One of the most important aspects of any digital marketing campaign is the ability to measure success. Without accurate measurements, it can be difficult to determine whether or not your campaign is meeting its goals. Our team will work with you to establish key performance indicators (KPIs) and to track them on a regular basis. We'll also use cutting-edge analytics tools to help us to track and report on your campaign's progress. Contact us today to learn more about our approach to digital marketing measurement and to receive a free consultation.
19Can you guarantee results or specific rankings?
No, we cannot guarantee results in SEO. However, we will use our experience and knowledge to help you to achieve the best possible results for your campaign. We believe in using white hat techniques only, and we will never use any black hat or unethical methods to help you rank higher. We'll work hard to help you get the results you're looking for, but we cannot guarantee any specific results. Thank you for considering our team of experienced professionals!
// ready to engage

Ready to rank in Seattle?

Get a city-specific proposal from the team that's engineered top rankings in Seattle and 40+ other US cities.