Free Site Speed Tester
Complete the form below to test your website speed for free. Results will take about a minute to populate.
Site speed is influencing your website’s performance, whether you realize it or not—and possibly in ways you don’t even realize.
Calculating your website’s page speed is the first step to improving that performance—and our Site Speed Tester is the perfect tool for the job.
Site Speed and SEO
Site speed is a vital performance metric, both for search engine optimization (SEO) and for your overall visitor experience. Faster pages tend to rank higher in search engines, both because page speed is a ranking factor and because it has a secondary effect on user behavior that positively reinforces high-speed pages. This is especially important for mobile devices, which tend to take longer to load the same content as their desktop counterparts.
Site speed also plays a major role in user satisfaction. Most users expect a web page to load in 2 seconds or less, and will leave after 3 seconds of waiting for a page to load. Every second counts here, so you can’t afford to simply assume that your site is “good enough” when it comes to speed.
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Using a Site Speed Tester
The only way to objectively determine whether your site speed is adequate is with the help of a Site Speed Tester. At SEO.co, we have a Site Speed Tester that tells you a variety of metrics about your site’s performance. All you need to do is create a free account and enter your URL; from there, you can analyze your site’s speed.
Find these metrics and more:
- Overall score. We’ll present you with an overall score of your site’s performance. Generally speaking, is your site fast? Average? Or slow? This combines many different metrics to paint an overall picture of your site speed.
- Fully loaded time. This will tell you, in seconds, how long it takes to load your page. You’ll definitely want to be under 4 seconds here, but the lower this number is, the better.
- Total page size. Content is great, but too much can bog down site loading times. If your site is taking longer than you expected to load, look here to see if your page size is abnormally large.
- Number of requests. Similarly, too many server “requests” can be a sign that your site is being loaded inefficiently.
- First contentful paint. First contentful paint refers to the moment when the first pixel of content fully renders on a user’s screen. It’s a sign that the page loading process has begun.
- First meaningful paint. Similarly, the first meaningful paint refers to the moment when a page’s main content appears onscreen to a user. “Main content” can vary from site to site.
- Speed index. The speed index refers to the average time it takes to display various visible parts of the web page. As with most of these metrics, lower numbers are better.
- First CPU idle. The “first CPU idle” metric tells you when a page becomes minimally interactive; if this score is too high, it could be a sign that the website doesn’t become “quiet” enough quickly enough for an average user.
- Time to interactive. By contrast, the “time to interactive” metric measures how long it takes for a page to become interactive.
- Max potential first input delay. The “max potential first input delay” measures the input delay for a user interaction in a worst-case scenario; if a user interacts with your site immediately, how long will it take for the browser to respond?
You’ll also get a number of recommendations for how to improve your site speed, based on what delayed your site speed the most.
Improving Your Site Speed
In addition to the specific recommendations provided by our Site Speed Tester tool, there are a number of general steps you can to improve your site speed, including:
- Enable compression. Use compression to reduce the total size of your website, so users have to load less content when accessing your site.
- Reduce redirects. Every redirect increases the time it takes to reach a website, so keep these minimal.
- Utilize browser caching. Browser caching allows users to store certain components of your website locally so they can access it faster when they visit it again in the future.
- Upgrade your server. Server response time can make or break your site speed, so consider upgrading your servers or purchasing a more robust plan from your hosting provider.
- Optimize your images. Make sure all your site images are properly formatted, and as small as possible without compromising resolution.
- Use a content distribution network (CDN). CDNs allow you to distribute your site from a series of different servers, located at geographically diverse locations. That way, users are never so far from your server that distance plays a role in slowing down your site.
Ready to dig deeper into onsite optimization? Or are you interested in perfecting your SEO approach? Contact SEO.co today for a free consultation, or to learn more about SEO!