Fifteen years engineering organic visibility.
SEO.co is a team of digital strategists, writers, technologists, and marketers focused on scaling organic search exposure. Founded as AudienceBloom in Seattle in 2010. Rebranded as SEO.co in 2019. Same team, sharper category — now spanning traditional SEO, link authority, and AI search optimization for Fortune 500s, agencies, and venture-backed startups.
From AudienceBloom to SEO.co.
Fifteen years, eight inflection points. Each one taught us something we still use.
Founded as AudienceBloom
Established in Seattle, Washington. Started serving Pacific Northwest businesses on content marketing and link building.
Nationwide expansion
Refocused on content marketing and link building for all company sizes. Started shipping outside the Pacific Northwest.
1,000-client milestone
Crossed 1,000 client engagements nationally. The operating system started compounding.
Outside investment
Reorganized with outside capital. Expanded service offerings, technical SEO depth, and account team coverage.
Rebrand to SEO.co
AudienceBloom acquired and redirected to the SEO.co global brand. Same team, sharper identity.
Sister brands launch
Spun up DEV.co, Website.Design, PPC.co, Link.Build, and Marketer.co — full-stack growth coverage under one roof.
Legal SEO + Law.co
Deepened legal-SEO industry coverage and launched Law.co. Compliance-first execution at the category level.
AI search + GEO program
Stood up the dedicated Generative Engine Optimization program. Visibility engineering for ChatGPT, Perplexity, Claude, Gemini, and AI Overviews built into every engagement.
The people behind the work.
You get direct C-suite access on every engagement. No filtered communication, no junior account shuffles — the same people designing your program are the ones running it.
The company we keep.
Marketing's most respected voices are part of how we sharpen the craft. Recent collaborations include video work with Seth Godin alongside content production across our network of category experts.
Dallin Nead × Seth Godin
Our Video Content Manager, Dallin Nead, recently produced video work with marketing legend Seth Godin — bestselling author of The Dip, Purple Cow, and This Is Marketing. The kind of collaboration that happens when content craft is a discipline, not a checkbox.
Editorial-grade video.
Original video content, owned-channel production, and on-camera category education — the kind of asset answer engines treat as ground truth.
Four things that haven't changed in fifteen years.
The category changes every year — algorithms, AI surfaces, ranking signals. These four principles have stayed the same since day one.
Quality, curated outreach.
Editorial placements only. Vetted publisher list. No PBNs, no shortcuts.
US-based writing team.
Real writers with industry tenure. Fortune 500 and regulated-category experience.
F500 results, SMB touch.
Same playbook for a startup as for a Fortune 1000. The numbers just scale.
Scales to any budget.
Local clients at $500/mo through enterprise programs at $50,000+. Honest, flexible pricing.
How we operate.
Six values we hire against, fire against, and run engagements against.
Quality over quantity
Hundreds of optimized placements over time beats thousands of cheap, throwaway links.
Transparency
Real-time progress, weekly status, monthly reports. You see what we ship before clients do.
Ethical execution
Strict white-hat. No PBNs, no link farms, no schemes. Aligned with Google guidelines and user experience.
Client confidentiality
Most engagements are NDA. We don't publish what we shouldn't. Your competitive edge stays yours.
Long-term thinking
We optimize for the multi-year compound, not the next quarter's pretty chart.
Partnership posture
Direct C-suite access. Real account team. We act like co-founders, not vendors.
Where our clients have been published.
Editorial coverage and link placements we've earned for clients across tier-1 and category publications.
Eight specialist brands. One operating system.
SEO.co operates alongside specialist brands covering paid media, development, video, links, PR, legal SEO, and AI infrastructure — so we can ship full-funnel programs without handoffs.
Fifteen years in. Still building.
If you want a team that's been doing this since before AI search was a phrase — and that takes it personally when a client's rankings move — talk to us.