Backlink Checker

A Free Backlink Checker Tool for Checking Your Website Backlinks

Do you want to know more about:

  • The basics of link building, including the backlinks pointed to your website?
  • Your competitors' backlink profiles?

You’ve come to the right place. Our free backlink checker tool, powered by the Moz API, allows you to get a high-level view of your website backlinks and compare how your website looks against your competitors' websites.

The free backlink checker tool checks dofollow and nofollow backlinks, anchor text data, social media backlinks and backlinks from graphics and images. Use the tool today by filling out the form at right. Use our frequently asked questions (FAQ) section if you have questions about how the backlink checker works or contact a member of our SEO team.


Check your site's backlinks now!

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Monitoring Your Backlinks for SEO

As you’re likely already aware, quality backlinks are one of the most crucial elements of any search engine optimization (SEO) strategy. Good, strong backlinks (aka "referring domains") pointed to your site pass “authority” to your site, increasing its domain authority and therefore increasing its likelihood to rank highly for relevant keyword terms in future searches. Similarly, bad or broken links can hurt your strategy. Quality free backlinks are always preferred. 

How can you know, definitively, who’s linking to your site? How can you calculate your authority, and chart a path for growth?

The solution is to use a tool to check your backlink data.

What Is a Backlink Checker?

If you're familiar with search engine optimization (SEO), you probably already know how important backlinks are for your long-term success. The more quality backlinks you have, and the more authoritative the sources of those backlinks are, the higher your authority will climb and the higher you'll rank for relevant keyword searches.

Akin to checking your Google website rankings, a backlink checker is a tool that helps you perform backlink analysis on the quantity and quality of the backlinks your site has currently accumulated. With's free backlink checker tool, you'll be able to investigate the following and more:

Dofollow Backlinks

Dofollow Backlinks

Look at the number of dofollow backlinks pointing to your website and analyze how much value they're adding to your SEO strategy.

Nofollow Backlinks

Nofollow Backlinks

You can also investigate nofollow backlinks, which won't contribute to your authority but will contribute traffic.

Social Media Backlinks

You can even see which links are pointing to your website on social media.

Backlinks from Images

Backlinks from Images

Figure out how many links you have coming from graphics and images around the web.

Why Are Backlinks Valuable in SEO?

Why would you want to use a backlink analysis tool?

Why Use a Backlink Checker?

A Backlink Checker is an online tool that allows you to get a snapshot of your entire backlink profile—in other words, you’ll see all the websites linking to your website, including the relative value of those links.

At, we use a Backlink Checker powered by Moz (Link Explorer). With it, you’ll be able to:

How Our Free Backlink Checker Works

If that sounds complicated, don’t worry. Our Backlink Checker is easy to use.

Here’s how it works:

1. Simply enter the URL you want to view. Depending on your goals, this could be your overall domain, an individual piece of content you want to study, or even a competitor’s website.

2. Create (and set up) a free account. Next, you’ll need to create an account—but don’t worry, it’s completely free. We just want to keep bots out. We’ll send you a notification to verify your email address; when you do, you’ll gain full access to the tool.

3. Start analyzing. From there, you’ll have full access to our Backlink Checker. Start reviewing the data, adjust the report as needed, and form key conclusions about your strategy from a free backlink analysis tool.

Why Checking Your Backlinks Matters

While backlinks are not the only component of improving your rankings in search engines, they still provide one of the strongest signals to search engines for authority above your competition when it comes to marketing your business online.

If you do not have visibility to the types of links you are unwittingly acquiring to your website, you may be setting yourself up for failure. That is where our backlink checker comes in. With our free backlink checker, you can:

  • See your overall backlinks, compared to those links that were most recently acquired. Not all links are created equal. Some might be dofollow links and others might be nofollow links. 
  • View the source of your backlinks, giving you the ability to determine which backlinks might be spammy, nefarious or otherwise harmful to your SEO.
  • See which types of content are earning the most backlinks from users who find your content valuable to their own communities of followers.
  • View the types of publishers and referring domains who are linking to you, their relative authority and the anchor text they are using when they hyperlink to your various pages.
  • Find collaboration and other business opportunities of those who may be linking to you (e.g. partnerships, content collaboration & further promotional support)


Deficiencies in Most Backlink Checkers

A backlink checker will unfortunately not solve all of your problems as it relates to SEO. Here are some deficiencies that exist when it comes to checking your backlinks:

  • A simple and basic backlink analysis will not tell you whether those links had a direct impact on your traffic and rankings.
  • Even high quality backlinks can prove to be a vanity metric if they fail to lead to more revenue and sales.
  • A simple backlink analysis may fail to provide the on-going backlink audit data you need to understand whether your performance for particular keywords is improving on an on-going basis.
  • The number of backlinks to a particular web page does not necessarily paint the complete, overall picture of how your content is performing by answering the queries of the users.
  • Backlink checker tools only provides the data, but not the interpretation. That is, it will not provide you with specific advice on how to rank better for a particular keyword in the search engines or how many links or other on-site factors you need to tweek to get there.

That is where a fully-managed SEO service comes into play. With our full-service SEO packages, we take the guesswork out of creating actionable strategies that will move the needle for even the most competitive terms in SEO. Contact us today!

Ready to Start Your Next Backlink Campaign?

Are you ready to learn more about the incoming links to your web pages? Give our Backlink Checker a try! 

And if you’re ready to engage our link building services, or if you need help building out your search engine strategy, get in touch today 

Need More Than Just a Backlink Checker?
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