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SEO Blog


Welcome to the SEO.co search engine optimization (SEO) blog. Here we discuss SEO, content marketing, link building and technical search rankings topics.


January 14, 2020
Link Building ROI: Measuring the Impact of Your Outreach Campaigns

SEO ROI: Measuring the Impact of Your Link Building Outreach Campaigns

SEO ROI – Table of Contents + SEO & Link Building Value: More Than Higher Search Engine Rankings + SEO ROI: The Big Picture + Measuring […]
January 10, 2020
The Definitive Guide to Internal Link Building

Internal Links: The Definitive Guide to Internal, On-Site Link Building

Internal Links – Table of Contents + How Internal Links Work + The Benefits of Internal Link Building for SEO + Case Studies for Internal Link […]
January 6, 2020
Longtail Keywords in SEO: How to Boost Traffic Using the "Longtail"

Long Tail Keywords in SEO: How to Grow Traffic From Niche Searches

Table of Contents + What Are Long-Tail Keywords? + Identifying Long Tail Keywords + Long Tail Content Strategy + More Targeted Traffic = Higher Conversion Rate […]
January 1, 2020
How to Become an SEO Expert in 2020

How to Become an SEO Expert in 2020

Year in, year out, digital marketing trends come and go. Best practices change, strategies evolve, and there’s always something new on the horizon. But if there’s […]
December 25, 2019
Cheap SEO Isn’t a Good Idea – Here’s Why

Cheap SEO Isn’t a Good Idea – Here’s Why

Table of Contents + What is Cheap SEO? + 7 Reasons Cheap SEO is a Bad Idea + How to Spot Cheap SEO Packages + How […]
December 10, 2019
Why Your Google Rankings Dropped & What To Do About It

Why Your Google Rankings Dropped & What To Do About It

Google Rankings Drop – Table of Contents + Hit With a Google Manual Penalty + On-site Canonicalization Issues + Server Problems + Detection of Malware or […]
December 3, 2019
How to Perform a Content Audit to Maximize Your SEO

Content Audit: How to Optimize Your Site By Cleaning Up Old Content

Content Audit — Table of Contents + Content Audit: An Overview + Cleaning Up Bad Content + SEO Lensing and Content Consolidation + Questions to Ask […]
December 1, 2019
How Much Does SEO Cost?

How Much Does SEO Cost?

SEO Pricing – Table of Contents + SEO Pricing & Payment Models + SEO Components to Consider + In-House SEO Expert Pricing + SEO Costs for […]
November 20, 2019

Google Penalties: How to Recover From (and Avoid) a Google Penalty

Table of Contents + Introduction + Different Types of Google Penalties + Why Buying Backlinks Can Get You Penalized + Does Bing Also Penalize Websites? + […]
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