Chicago SEO Agency


A Chicago, Illinois SEO Company with over 10 years of experience

Our SEO team in Chicago has provided SEO agency and link building services to Chicago businesses for over a decade. We work at organic and paid search optimizations for small businesses and Fortune 1000 clients alike.



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Chicago is a thriving city, with hundreds of thousands of businesses.

That’s a lot of competition.

If you want your brand to have a shot at winning a decent share of the market, you’ll need some support.

Search engine optimization (SEO) is arguably the best approach.

But what is it, exactly, and how does it work?

Chicago Search Engine Optimization (SEO)

Let’s start with a briefer on SEO. As the name suggests, SEO is all about optimizing your site for search engines—in other words, making sure your site ranks as highly as possible in search engine results pages (SERPs).

To do this for your Chicago business, you’ll need to pay attention to a number of strategies, including:

Strategic assessment

Strong SEO campaigns tend to revolve around a central strategy—a high-level plan for what you want to rank for and how you’re going to get there. It encompasses plans for many of the strategic elements below.

Keyword research

Keyword research helps you get an understanding of what terms your customers are searching—and what your competitors are currently optimizing for. Eventually, you can use these keywords to fuel your campaign.

Technical SEO

Google needs to “see” your site to index it, and it needs to perform well if you want to make it authoritative. That means giving your site a thorough technical overhaul, and auditing it for structural weaknesses.

Blogging and onsite content

Content is the heart of any SEO strategy, and it all starts with the content on your site. Polish your core pages and write new onsite blogs regularly.

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Chicago Link Building

Your approach to link building can make or break your entire SEO strategy. Links help Google calculate your domain authority (DA) and page authority (PA), which in turn dictate your rankings. The more links you have, and the better those links are, the higher you’re going to rank.

Of course, it’s not as simple as spamming links. If you build unnatural, irrelevant, or otherwise “bad” links, you’ll be hit with a penalty.

Instead, you need to build links naturally via guest posting. The concept is simple; write valuable content for reputable offsite authorities and include a link back to your site wherever it’s relevant to do so.

This can be challenging to tackle on your own, especially if you’re inexperienced.

Hiring a Chicago SEO Agency

If you want to see the best possible results, you need to hire a Chicago SEO agency.

Agencies are useful because they connect you with a number of different experts. With the guidance of a campaign manager, you can optimize your site from a technical perspective, develop new content, and build more links—all of which will help you rank higher.

Step one is getting an audit of your current SEO efforts, and an assessment of your SEO goals.

Ready to give your Chicago business the boost it deserves? Contact SEO.co for a free audit today!

 

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