Charlotte SEO Agency


A Charlotte, North Carolina SEO Company with over 10 years of experience

Our SEO team in Charlotte has provided SEO agency and link building services to Charlotte businesses for over a decade. We work at organic and paid search optimizations for small businesses and Fortune 1000 clients alike.



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Charlotte has seen explosive growth in the past several years, in part because of its increasing reputation as a hub of economic development. Thousands of entrepreneurs and business owners have flocked to the city to make a living, and existing business owners are doing well for themselves.

All this entrepreneurship has been great for the city, but it can also be a problem. With an abundance of competition, it can be ridiculously hard to make your business stand out.

Fortunately, there’s a solution: search engine optimization (SEO). With a solid SEO strategy in place, you can effectively market your business by ranking higher in search engines for Charlotte residents (and nationwide). But how exactly does it work?

Charlotte Search Engine Optimization (SEO)

Let’s dig into the basics of search engine optimization.

Search engine optimization is all about helping your website rank higher in search engine results pages (SERPs), ideally for keywords and phrases that are relevant for your business. Doing this is challenging, because you’ll need to pay attention to literally hundreds of ranking factors (e.g. on-site and off-site factors like link building)—and practice dozens of intersecting digital marketing strategies at once.

Some of these strategies include:

Keyword research and high-level planning

First, you’ll need to spend time creating your high-level digital marketing strategy. Who are your biggest competitors? What keywords and phrases are you going to target?

Technical onsite optimization

To rank in search engines, you’ll need to make sure your website is working efficiently. That means technically optimizing your site by making it mobile optimized, faster, and easier for bots to crawl.

Onsite content optimization

Content is still the heart of search engine optimization, so you’ll need to spend time optimizing your core pages if you want them to perform well in search engine rankings.

Long-term
blogging

You’ll also need to write blog posts on a regular basis, gradually adding to your site’s bank of content - an essential part of internet marketing (P.S. our SEO specialists can help write content for you!).

Link
building

One of the most important elements of a search engine optimization strategy is link building—which we’ll explore in the next section.

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SEO Audits & Backlink Audits

Every effective SEO campaign starts with a site audit. This is an in-depth analysis of your website's structure and adherence to standards set by search engines like Google and Bing. With the help of our site audit tool, you can know exactly where your site stands.  

For example, a site audit will alert you to any broken links, redirect errors, 404 pages, duplicate content, missing metadata, and more - basically anything that's hurting your SEO. With that knowledge, you'll know exactly what you need to work on to boost your site's ranking in search engine results pages (SERPs).

In addition, backlink audits help you identify where you could use more inbound links from authoritative sites in your industry. We can then help you do the necessary outreach to get high-ranking sites to link to yours. Not sure where to start? Contact us today and we'll run a free SEO audit and go over what your next steps should be.

 

Link Building in Charlotte

The higher your website’s authority, the higher it’s going to rank. How do you boost its authority? With inbound links.

Link building is complex, but here’s the basic idea: the more links you have and the more authoritative those links are, the higher you’re going to rank. Of course, you can’t just build links blindly—Google is keen to penalize websites that violate its terms of service or make the average user experience worse.

Instead, you need to earn links and build links that are highly valuable to web users. These days, this is mostly done with the help of amazing content on external publishing websites. With the right approach, you can boost your website’s authority and never worry about the possibility of a penalty. This is at the core of good search engine optimization.

White Label SEO Campaigns

Do you have your own clients you do SEO for? If so, we can help you scale your business. We also provide white label search engine optimization services for digital marketers that have too much on their plate. If your running short on staff or time, we're here to help.

White label means we do the work, but you get all the credit. Share your backlog with us, and we'll put our SEO experts to work on it, whether that's tedious link building or content writing. Whatever your internet marketing needs, you can count on us to get it done.

Contact us today to learn more about our SEO reseller services and how we can be help your business succeed.

Work With a Charlotte SEO Agency

Want to start seeing the benefits of search engine optimization for your Charlotte business? The best way to start is by working with a Charlotte SEO agency.

That way, you can tap into the power of quality link building—without the trial and error of trying it by yourself.

Use a Charlotte SEO company to get more visibility and more traffic and help your business grow. Want to learn more about our digital marketing services? Contact SEO.co for a free consultation today!

 

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Frequently Asked Questions (FAQs)

What is SEO?
Search engine optimization (SEO) refers to attracting organic web traffic from search engines like Google and Bing. It's the process of getting your website to rank for specific keywords related to your business. But search engines update their ranking algorithms periodically, and other sites are always competing with yours, which makes successful search engine optimization an ongoing effort.
How do I choose an SEO company?
When choosing an SEO company, take a close look at their time in the business, reviews from past customers, and of course the pricing. You also want to work with an expert in your industry who can help your site rank for the right search keywords. If you're located in Charlotte, a Charlotte SEO company is your best bet. Whatever you do, research many SEO companies to find the right one for you.
What are the advantages of SEO?
Search engine optimization increases your online visibilty so you can grow your business. After all, most people turn to the internet when looking for a new product or service. If your site is listed at the top of search engine results pages (SERPs), you're more likely to get their business. What's more, SEO provides you with mostly qualified leads who are already searching for what you have to offer.
How much do your SEO services cost?
Every digital marketing campaign is different. At SEO.co, we create a custom plan to help you meet your search engine optimization needs. Contact us today to get a custom quote!
What other digital marketing services do you offer?
Besides SEO, we offer SEM, PPC, social media marketing, email marketing, content marketing, and more. Whatever your internet marketing needs, we have you covered.
What industries do you have experience in when it comes to doing SEO?
We've helped companies large and small in a range of industires: law, ecommerce, food and beverage, real estate, finance, technology, software, fitness, sports, health, and more. You name it, we've done it. Contact us today to learn more about what our Charlotte SEO services can do for you.
What does your search engine optimization process look like?
When you work with us, we'll first go over your marketing goals and then perform an SEO audit on your site. From there, we'll determine the best course of action, whether that be creating blog content, acquiring backlinks, performing technical optimizations, or all of the above. Every SEO campaign is different. Whatever your search optimization needs, you can provide as much or as little input as you want.
Do I need SEO if I already invest in other marketing strategies?
The short answer is yes. Though investing in a range of marketing channels is smart, SEO will always be important as consumers rely on search engines like Google to find the products and services they need. At SEO.co, we do SEO, social media marketing, web design, content marketing, and more. Contact us today for a free consultation.
 

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