Charlotte SEO Agency


A Charlotte, North Carolina SEO Company with over 10 years of experience

Our SEO team in Charlotte has provided SEO agency and link building services to Charlotte businesses for over a decade. We work at organic and paid search optimizations for small businesses and Fortune 1000 clients alike.



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Charlotte has seen explosive growth in the past several years, in part because of its increasing reputation as a hub of economic development. Thousands of entrepreneurs and business owners have flocked to the city to make a living, and existing business owners are doing well for themselves.

All this entrepreneurship has been great for the city, but it can also be a problem. With an abundance of competition, it can be ridiculously hard to make your business stand out.

Fortunately, there’s a solution: search engine optimization (SEO). With a solid SEO strategy in place, you can effectively market your business by ranking higher in search engines for Charlotte residents (and nationwide). But how exactly does it work?

Charlotte Search Engine Optimization (SEO)

Let’s dig into the basics of SEO.

SEO is all about helping your website rank higher in search engine results pages (SERPs), ideally for keywords and phrases that are relevant for your business. Doing this is challenging, because you’ll need to pay attention to literally hundreds of ranking factors (e.g. on-site and off-site factors like link building)—and practice dozens of intersecting strategies at once.

Some of these strategies include:

Keyword research and high-level planning

First, you’ll need to spend time creating your high-level strategy. Who are your biggest competitors? What keywords and phrases are you going to target?

Technical onsite optimization

To rank, you’ll need to make sure your website is working efficiently. That means technically optimizing your site by making it mobile optimized, faster, and easier for bots to crawl.

Onsite content optimization

Content is still the heart of SEO, so you’ll need to spend time optimizing your core pages for search.

Long-term
blogging

You’ll also need to write blog posts on a regular basis, gradually adding to your site’s bank of content.

Link
building

One of the most important elements of an SEO strategy is link building—which we’ll explore in the next section.

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Link Building in Charlotte

The higher your website’s authority, the higher it’s going to rank. How do you boost its authority? With inbound links.

Link building is complex, but here’s the basic idea: the more links you have and the more authoritative those links are, the higher you’re going to rank. Of course, you can’t just build links blindly—Google is keen to penalize websites that violate its terms of service or make the average user experience worse.

Instead, you need to earn links and build links that are highly valuable to web users. These days, this is mostly done with the help of amazing content on external publishing websites. With the right approach, you can boost your website’s authority and never worry about the possibility of a penalty.

Work With a Charlotte SEO Agency

Want to start seeing the benefits of SEO for your Charlotte business? The best way to start is by working with an SEO agency.

That way, you can tap into the power of quality link building—without the trial and error of trying it by yourself.

Get more visibility. Get more traffic. Help your Charlotte business grow. Contact SEO.co for a free consultation today!

 

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