Are you an affiliate marketer looking for affiliate program alternatives to Amazon?
While it’s easy and convenient to use Amazon, it’s not the only option around.
If your goal is to generate more revenue, now is a great time to consider additional programs.
The main issue is that Amazon recently cut their commission rates.
For example, home improvement products were cut from 8% to 3%, and grocery products were slashed from 5% to 1%.
This may not seem like a big deal at first, but the payouts were never that big to start with. Cutting already-low commission rates just makes it harder to earn decent revenue.
If you’d like to join additional affiliate programs to fill in the gaps, here’s a list of 18 Amazon Affiliate alternatives.
Overstock has been a popular ecommerce site for years, and has earned quite a positive reputation for the quality of products offered. Although they’re most well known for selling computers and household goods, you can also find good deals on clothing and jewelry.
Overstock’s affiliate program pays 6% in commission for all products, but the referral time is rather short at just 14 days. However, they have good support for affiliates, which makes it worth pursuing.
The eBay Partner Network is an excellent affiliate program, although the payouts are on the lower end and range between 3-4%. Although, you can earn bonuses and bounties.
Most people are familiar with Walmart, so you can earn some decent commission referring people to Walmart’s website. However, Walmart has one of the shortest referral periods around at just three days. After three days, the referral cookie expires, probably because many people will shop at Walmart eventually, and they don’t want to pay out commission for sales that weren’t directly generated by a referral.
The plus to becoming a Walmart affiliate is getting access to their WordPress plugin that makes the process easy.
Similar to eBay, Walmart commissions are generally low and range from 1-4%, but some categories offer 10% commission.
Known for being a fun company to work for, Zappos sells a wide variety of shoes to a mostly North American customer base. When you become a Zappos affiliate, you’ll earn around 7% in commissions, but you can only sign up if you live in North America.
Although Zappos is owned by Amazon, both affiliate programs are separate and Amazon’s recent commission reduction doesn’t apply to Zappos affiliates.
Etsy is an amazing place to find handmade and vintage items, and Etsy’s affiliate program can be excellent for certain niche sites. For example, crafters, bloggers, and fashionistas especially benefit from being Etsy affiliates. Referral cookies are good for 30 days and you’ll earn about 4% in commissions.
Unlike other programs, you’ll probably get more sales with Etsy since affiliates tend to generate a high conversion rate. This might be partly because there are no competitors for Etsy’s products.
As the world’s largest bookseller, Barnes & Noble has an enormous collection of media, including books, movies, magazines, and music. They also sell toys, electronics, and games.
With a wide variety of products to offer, it’s worth joining the Barnes & Noble affiliate program. The payouts are nice, too, at around 8%.
Although you may not have heard of Rakuten, you might remember the affiliate network called Linkshare from 1996. Rakuten, a Japanese electronics brand, bought out Linkshare in 2005 and became Rakuten Marketing.
Rakuten is one of the best affiliate programs you can join because there are many top brands to promote. For example, you can promote products from Microsoft, NordVPN, Macy’s, and Lyft.
Old school affiliates will appreciate the fact that the affiliate dashboard looks just like it would have back in the 1990s.
Unlike other affiliate programs that have a set commission rate for product categories, Rakuten pays different commission rates for each product based on what the merchant wants to pay out.
If your visitors are interested in shoes and sports clothing, you’ll benefit from referring people to Nike products. The commissions are 11%, which is pretty generous compared to most other affiliate programs.
Cookies last for 30 days, which is also nice, considering some people need more time to decide to buy.
Support is another thing Nike’s affiliate program does well. You can get access to excellent support, plenty of marketing materials, and they’ll even give you free products to run promotions if you’re bringing in enough sales.
If you’re running a tech site, the NewEgg affiliate program is right up your alley. You’ll find more than 500,000 products to promote, although the commissions are fairly low at 2.5%.
The low commissions may not be an issue, however, since referrals tend to convert at a higher rate than other programs and electronics have a higher price point than other goods. NewEgg also has a great reputation in the computing niche, which also helps with conversions.
The customer service for affiliates is excellent, and they make it easy to insert banners and text ads for products on your site.
CJ Affiliates has been a popular affiliate network for years. This network supports both publishers and advertisers and is extremely user-friendly. It’s not hard to get started even if you’re new to blogging.
If you reach a threshold of more than 10,000 page views per month, you’ll qualify for the Content Certified program, which offers even more perks.
Since the CJ network is a platform that facilitates the connection between publishers and merchants, all commission rates are determined by each individual merchant. Also, you’ll need to apply directly with the merchant to become an affiliate for each product you’d like to promote.
Zazzle is an online retailer that sells personalized products, like coffee mugs, cards, clothing, and other goods. Affiliate commissions range from 15-17%, which is pretty high.
You’ll get paid for your earned commissions through PayPal, and the affiliate dashboard makes it easy to track your referrals, commissions, and other important data.
Similar to CJ Affiliates, ShareASale is an affiliate network that connects publishers with merchants. Although, this network prefers to support smaller merchants with more niche products. This makes ShareASale excellent for finding products for niche blogs.
When you earn commissions, you’ll get paid according to the net 30 model on the 20th of the month. You can’t currently get paid through PayPal, but they do pay out via physical checks, direct deposits to your bank account, and Payoneer.
AliExpress is part of the Alibaba group gaining popularity in Asia. You’ll earn 8.5% in commissions when you start, and your rate will increase as you generate more sales. Like others, AliExpress offers a 30-day referral cookie.
Once you reach $50,000 in sales, you’ll earn 9.5% in commission. Anything more than $100,000 will get you a 10% commission rate with the option of negotiating higher rates if you generate more than one million dollars in sales.
If you have a blog focused on family content or something for kids, you’ll love the Fat Brain Toys affiliate program. Fat Brain Toys offers more than 7,000 toys for kids ranging from toddlers to young adults. You’ll find fun toys like chemistry sets, puzzles, and educational games.
Fat Brain Toys provides a 30-day referral cookie and you’ll earn about 6% per sale.
For blogs that are more tech-oriented, Microsoft’s affiliate program might be just the right fit. Microsoft doesn’t just sell software; they sell a range of products and services which are available for affiliates to earn commission based on referrals.
You can earn up to 10% in commissions referring both consumers and businesses to Microsoft’s products and services. The best part is that after you make a sale, if that person makes another purchase within 14 days, you’ll get commission on that sale as well.
To sign up for Microsoft’s affiliate program, you’ll need to find their products and services within the Rakuten network.
Target has an easy-to-use affiliate program that can be considered a rival of Amazon in some departments. However, there are two things that make Target’s affiliate program difficult. Referral cookies only last seven days, and the program offers inconsistent commission structures. Your earnings won’t be based on a fixed, identifiable percentage, but rather, how many sales you generate and the product’s category.
Naturally, the more sales you generate the more you’ll get paid. However, you’ll start earning between 3-5%.
When you have a niche site, it can be difficult to find affiliate programs that offer products you can promote. However, Advance Auto Parts solves this problem for websites that exist in the automotive space.
With more than $5 billion in sales each year and 6,000 locations in North America, Advance Auto Parts is a well-known automotive brand. When you join this affiliate program you’ll earn between 4-10% in commissions and your referrals will have 30 days to make a purchase.
When people buy from Advance Auto Parts, they’ll get free shipping on orders over $25, which makes their products enticing. There’s also an option for customers to pick up their orders locally.
JVZoo is similar to CJ Affiliates, but it’s slightly better because there are higher quality products and services available to promote. The structure is similar to CJ Affiliates, and commissions are determined by each merchant. Most affiliates prefer this network over others.
You could have the best affiliate site in the world, but you won’t generate any sales if nobody can find you.
That’s where we can help.
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