SEO Blog

Anchor text, the portion of text that contains a hyperlink, has been a controversial element of offsite optimization for the past several years, especially after Google’s […]

Content length is a matter of concern for both SEO and user experience. You need enough content to register in major search engines, but not so […]

Affiliate links are a useful tool for online advertisers looking to gain a little extra traffic. Essentially, you’ll be putting a link to your website, or […]

German justice minister Heiko Maas demanded that Google reveal its search algorithm. Unfortunately for him, and for the people of Germany, that’s simply never going to […]

Pay-per-click (PPC) ads were once a hot ticket item in the world of search marketing, serving as an excellent complementary strategy for practically any type of […]

Many social media and content marketers use some kind of automation to supplement their content distribution and promotion efforts. Whether totally relying on technology to syndicate […]

Content creation requires consistent development of interesting content, which can be overwhelming for some content marketers. Coming up with ideas that are unique and executing them […]

Site navigation seems like something you shouldn’t have to think about, but its importance to search engine optimization (SEO) is often underestimated. Your main goal is […]

Search engine optimization (SEO) plays a key role in a successful website. And while we often focus on what you should do in order to improve […]

Search engine optimization is characteristically veiled in a shroud of imprecise speculations and anecdotal evidence. While there are some hard, objective factors that can help a […]