SEO Blog

Welcome to the search engine optimization (SEO) blog. Here we discuss SEO, content marketing, link building and technical search rankings topics.

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February 11, 2019

5 Legal Marketing Trends for 2022 and Beyond

Legal marketing, link building and SEO have seen some shifts in the recent past. For law firms and attorneys, strategizing with these trends in mind will […]
January 2, 2019

How Lawyers Can Rank in Online Marketing in a Competitive Industry

Every law firm wants to rank as highly as possible in search engines, and for good reason. People seeking legal representation for pretty much anything are […]
October 22, 2018

9 Invaluable Lessons From Failed Link Building Campaigns

Link building will always be a hot topic among digital marketers, SEOs, content marketers, entrepreneurs, and business owners. It’s also a sensitive one with a bit […]
October 22, 2018

How Has Link Building Changed?

Link building is at the heart of any search engine optimization (SEO) strategy, and it has been for more than a decade. But over the course […]
October 8, 2018

Google Analytics Best Practices

The “Goals” section of Analytics is one of the most useful tools you’ll find. If set up properly, you’ll be able to track conversions throughout your […]
September 27, 2018

Outsourced Link Building: Pros & Cons of Backlink Outsourcing

We’re talking about link building again. Yeah, it’s that important. But let’s be honest. Every time you read one of these “start link building!” articles, you […]
August 20, 2018

Conversion Rate Optimization (CRO): Definitive Guide for Optimizing Website Conversions

We have written several guides on various elements of online marketing, helping businesses plan their strategies, and execute different elements of an ongoing campaign. But so […]
February 15, 2018

Why Isn’t My Link Building Working?

When it comes to link building for SEO, measuring results can be nebulous. But boy is it frustrating when you have been actively doing quality outreach and […]
January 31, 2018

History of Google Algorithm Updates – A Comprehensive Guide

In the world of search engine optimization (SEO). Few topics have generated as much collective attention as the development and emergence of Google algorithm updates. These […]
January 16, 2018

How to Become a Guest Author On Major Media Publications

The following is a transcript of a presentation we gave at the Neil Patel Advanced SEO Summit. We are consistently asked the question “How did you […]