SEO Blog

Welcome to the search engine optimization (SEO) blog. Here we discuss SEO, content marketing, link building and technical search rankings topics.

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June 25, 2016

What is Domain Authority? How to Increase Domain Authority

Domain Authority, a number to determine the strength of a website, was developed by Similar to Alexa, Ahrefs and Google PageRank (which was effectively shelved […]
May 15, 2016

9 Types of Businesses That Need SEO the Most

I’m biased, and I’ll admit that, but I’m a firm believer that SEO is a good strategy for any business. Literally any company in the world […]
May 13, 2016

Why Aren’t My Landing Pages Working? [50 Reasons]

Raise your hand if, after setting up your landing page(s): You see conversions flat line or drop Audience engagement with your landing page is paltry Your […]
May 5, 2016

The 5 Stages of Content Marketing Growth

The true power of a content marketing campaign only makes itself clear with a suitable investment of time. Initially, you won’t see much in the way […]
April 28, 2016

How to Brand a Software or SaaS Company for Digital Marketing Success

As a SaaS company, the heart of your business is your core software product, but unfortunately, until you grow to a much bigger size and reputation, […]
April 26, 2016

How Search is Becoming More Personalized (and How SEOs Should Adapt)

Search is facing yet another revolution, and this one has everything to do with the individual. When Google first launched, every user in the world viewed […]
April 15, 2016

What Are the Common Reasons Clients Leave Their SEO Agency?

As an SEO agency, you’re going to thrive on client retention. The cost of acquiring a new client is far more than simply retaining one who’s […]
April 10, 2016

Digital Marketing for SaaS Companies: How to Grow Recurring Revenue in SaaS

SaaS companies have their work cut out for them. In theory, the SaaS model is one of the most profitable and scalable types of businesses in […]
April 8, 2016

What is the Future of SEO?

Like technology in general, the search world is constantly evolving. With 200+ ranking factors and growing and thousands of annual updates to the algorithm, SEOs have […]
April 7, 2016

7 Problems Facing Small Businesses in Online Marketing (and How to Fix Them)

It’s almost impossible to survive as a small business in the modern world without some kind of online marketing strategy, even if that’s just a website […]