SEO Blog


Welcome to the SEO.co search engine optimization (SEO) blog. Here we discuss SEO, content marketing, link building and technical search rankings topics.



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October 10, 2014
Why Germany Is So Desperate to Uncover Google's Search Algorithm

Why Germany Is So Desperate to Uncover Google’s Search Algorithm

German justice minister Heiko Maas demanded that Google reveal its search algorithm. Unfortunately for him, and for the people of Germany, that’s simply never going to […]
October 1, 2014
Supply and Demand: Why PPC is Dying and the Future of Paid Search Ads

Supply and Demand: Why PPC is Dying and the Future of Paid Search Ads

Pay-per-click (PPC) ads were once a hot ticket item in the world of search marketing, serving as an excellent complementary strategy for practically any type of […]
September 21, 2014
SEO Content Automation: The Pros and Cons of Automating Your Online Content

SEO Content Automation: The Pros and Cons of Automating Your Online Content

Many social media and content marketers use some kind of automation to supplement their content distribution and promotion efforts. Whether totally relying on technology to syndicate […]
September 19, 2014
How to Create a Content Series that Keeps Your Readers Hooked

How to Create a Content Series that Keeps Your Readers Hooked

Content creation requires consistent development of interesting content, which can be overwhelming for some content marketers. Coming up with ideas that are unique and executing them […]
September 18, 2014
Why Site Navigation Matters for SEO

Why Site Navigation Matters for SEO

Site navigation seems like something you shouldn’t have to think about, but its importance to search engine optimization (SEO) is often underestimated. Your main goal is […]
September 9, 2014
16 SEO Mistakes to Avoid (Including Over-Optimization)

16 SEO Mistakes to Avoid (Including Over-Optimization)

Search engine optimization (SEO) plays a key role in a successful website. And while we often focus on what you should do in order to improve […]
September 6, 2014
Do Website Rankings Remain After Backlinks Disappear?

Do Website Rankings Remain After Backlinks Disappear?

Search engine optimization is characteristically veiled in a shroud of imprecise speculations and anecdotal evidence. While there are some hard, objective factors that can help a […]
August 28, 2014
HTTPS: Switching from HTTP to HTTPS for SEO and Increasing Your Rankings

HTTPS: Switching from HTTP to HTTPS for SEO and Increasing Your Rankings

Google made an official announcement that they would be making a change to their ranking algorithm to favor pages with HTTPS encryption over those without it. […]
August 25, 2014
How to Outsource Your Client’s SEO

How to Outsource Your Client’s SEO

If you’ve tried your hand at search engine optimization (SEO) for your clients but you haven’t quite gotten the results you wanted, or if you find […]
August 19, 2014
Competitor SEO Strategies You Should Be Using

Competitor SEO Strategies You Should Be Using

With millions of websites and companies clamoring to get to the top rank in Google, search engine optimization is becoming an insanely competitive marketing channel. If […]
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