Do Other Local Business Ads Threaten Local SEO?
Google advertisements have been around since, well, Google itself, and businesses have been taking advantage of them in every iteration they’ve seen. From the off-hand
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Google advertisements have been around since, well, Google itself, and businesses have been taking advantage of them in every iteration they’ve seen. From the off-hand
Working directly with your competitors, and at times giving them mention, is actually a worthwhile strategy for local SEO. With the right approach, you’ll greatly increase your
By now, you probably know what it takes to write great content, but do you know how to write locally focused content? Do you know
Local SEO has caught the attention of search marketers everywhere. By optimizing your site for a geographic location, you can ensure more visibility for your
Introduction to Local SEO When a user enters a query with a local keyword (or a geographic indicator is telling Google their location), Google produces
I’ve already listed and explored a number of tools to aid you in your keyword and topic research, but this section is meant to organize,
“Original,” of course implies that nobody’s ever offered it before, which usually demands some type of original research. The problem is original research can be
SEO (Search Engine Optimization) and SEM (Search Engine Marketing) are two of the most successful forms of online marketing. But while many companies have embraced
White labeling PPC management is a marketing strategy that allows you to outsource your campaign management and pay-per-click services. It’s basically a way of outsourcing
Many marketing experts like to work on SEO and PPC in separate silos. While this isn’t a bad idea, per se, incorporating SEO and PPC
Site and page structure is a critical part of your website’s SEO. The structure of your pages tells Google the most important pages. So, you
Content writing is a broad term that encompasses many different types of writing. Some writers focus on creating content for blogs, while others are experts
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