SEO Blog

Welcome to the search engine optimization (SEO) blog. Here we discuss SEO, content marketing, link building and technical search rankings topics.

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February 10, 2022

What is QDF? How You Can Leverage it for SEO Growth

Query Deserves Freshness (QDF) is a search engine algorithm that was designed to reward websites with fresh content. It provides a ranking boost for sites that […]
February 10, 2022

Why Older Web Pages Outrank New Pages on Google

Established brands have a tendency to outrank newer pages and sites on Google. Here are just a few reasons why: Older pages (and particularly those on […]
February 9, 2022

DIY SEO: The Pros and Cons of Do-It-Yourself SEO

SEO can be complicated, but it’s not impenetrable. Given enough time, resources, and willingness to learn, almost anyone can learn SEO and become adept in the […]
February 9, 2022

How to Find Content Topics People Want to Read

There’s no single secret that can lead you to a great content marketing strategy. Your writing needs to be consistent, valuable, and in line with your […]
February 8, 2022

Update Old Content: 8 Ways to Revitalize & Refresh Your Old Content for SEO

The impact of your old content will start to wane over time. Your content is still good, but it’s not great. It’s gotten stale. For some […]
February 7, 2022

Link Building for Lawyers: The Law Firm Guide for Quality Backlink Acquisition

Make no mistake about it – your law firm is in one of the most competitive digital marketing niches. This cost-per-click keyword analysis (per Ahrefs) of […]
February 6, 2022

Is SEO Dead? SEO is Dying According to 3 Charts

Search engines, and particularly Google, have heretofore served as the gateway to the online world. Nobody could find anything on the web without previous knowledge of […]
February 6, 2022

How to Use Video for Link Building

Video remains an untapped resource for SEO: Videos are consumed more frequently than text Videos have the potential to go viral and drive hoards of eyeballs […]
February 5, 2022

Call to Action (CTA) Best Practices + 21 “Action”able Examples

When someone visits your webpage, what exactly is it you want them to do? Complete a survey Subscribe to your email list Purchase your product Complete […]
February 5, 2022

101 Ways to Improve Your Website’s SEO & Improve Your Google Rankings

We have assembled a list of 101 different ways you can improve your search rankings, boiling down our SEO knowledge into concrete, executable points that are […]